Plans by the government are underway to raise consumer awareness on the recycling of waste electronics and electrical equipment in order to increase the recycling rate.
Statistics from the second half of last year indicate that in the United Kingdom six kilograms of electronic and electrical devices were being collected per capita. This was way above the European Union target of four kilograms per capita.
The director of sustainable development at the Department for Business Enterprise and Regulatory Reform, Tony Pedrotti, has disclosed that by the end of the year the government was intending to raise the collection rate of electrical and electronic waste to ten kilograms per capita.
Mr. Pedrotti added that a conscious effort had been made to increase consumer awareness of WEEE recycling pending the putting in place of a collection and treatment network. He further added that they were planning to conduct a huge consumer awareness campaign in the summer of this year.
The director of sustainable development at the Department for Business Enterprise and Regulatory Reform also found fault with concerns that have been expressed by producer compliance schemes over fluctuations in Waste Electronics and Electrical Equipment data released by the Environment Agency.
The recycling manager of Biffa, Phil Conran, had commented that data inconsistencies were making it hard for Producer Compliance Schemes since they made planning difficult and were creating confusion all around.
On the amended deadlines which had now been brought forward to the thirtieth of April, Mr. Pedrotti argued that it was reasonable and anyone who would not comply with it that would have themselves to blame.
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