Whitbread, owner of Premier Inn hotels, is starting an ambitious new recycling programme at more than 300 properties during 2010.
The hotelier will implement food waste recycling for its restaurants and hotels under its brandings Premier Inn, Table Table, Brewers Fayre, and Beefeater. According to the hotel firm, the new initiative will help save at least 2,000 tonnes of CO2 emissions that the properties are responsible for each year.
Using anaerobic digestion technology, which takes micro organisms and uses them to break down biodegradable waste, the company’s food scraps will be converted into valuable green energy that will be put towards powering the facilities and used as biofertiliser for crops.
Veolia Environmental Services will be handling the waste and delivering it to BiogenGreenfinch, where it will be processed using the anaerobic digestion method. Alexandra Glenn, Whitbread’s waste and recycling procurement manager said that the firm has been working hard to be a world leader in sustainable business practices in the hospitality sector. She added that the hotel company has set the ambitious target of diverting 80 per cent of its waste from landfill by 2012.
Back in May, Whitbread also set a goal of reducing water consumption at all properties by 20 per cent. The hotelier has been joined by others in the sector as the push towards more sustainable tourism and travelling gains momentum. The world is beginning to review its recycling habits across the board, and the entertainment sector has been working to stay ahead of the curve.
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