Popular furniture giant IKEA just launched a recycling initiative designed to encourage its employees to recycle more.
The initiative, part of the retailer’s overall zero waste to landfill programme, will aim to raise recycling awareness for its 700 employees that work in the firm’s distribution centres. The scheme was launched at IKEA’s Peterborough distribution centre last week in conjunction with Viridor. Viridor will be doing two roadshows, the first at the Peterborough site and a second in Doncaster later in the summer.
The ‘Recycle for IKEA’ aims to improve recycling awareness, understanding, and efforts by offering employee training and awareness seminars. Viridor, IKEA’s appointed waste management contractor, will work with the retailer to help educate employees across the board.
IKEA has set a zero waste to landfill initiative for itself by 2015, which will require the company to downsize on waste significantly at its facilities, according to Rob Buck, social and environmental developer for IKEA. Currently the firm is already saving over £1 million each year by recycling valuable materials like carboard, plastic, glass, metal, and wood.
Last April 22 managers visited the Viridor Materials Recycling Facility in Peterborough and the roadshows are a follow-up to that visit. IKEA employs 123,000 workers across 25 different territories making annual sales of over €21.5 billion (£18 billion). The UK is seven per cent of IKEA’s overall sales.
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