In the ongoing fight to conquer breast cancer, organisations have begun turning to ‘green’ fundraisers has a means to raise funding and awareness. Green could very well take-over from the famous pink trademark colour of the breast cancer fight, as recycling programmes serve to benefit the fight against cancer.
Breast Cancer Campaign is now promoting recycling for charity, which urges UK residents to recycle their old or unwanted mobile phones, ink cartridges, textiles, and even bras, in order to contribute to raising funding for important breast cancer research.
So far, the charity has been able to raise more than £100,000, thanks to the recycling efforts of the programme, which was established back in 2005. However, each year in the UK, 46,000 people are diagnosed with the disease, and Breast Cancer Campaign is encouraging even more people to recycle their unwanted items to help benefit the charity.
For every inkjet cartridge recycled through the charity, they receive a £1, and for every mobile phone recycled, the charity receives £3. A kilo of unwanted bras can earn the charity £1 when recycled, and a tonne of textiles can fetch a whopping £200. UK residents who have these items are being encouraged to recycle them through the charity to benefit cancer research.
The Corporate Partnerships’ Executive for Breast Cancer Campaign, Franklin Jacoyange, said that currently they are 15 million mobile handsets on average being wasted each year in the UK, as well as 30 million inkjet cartridges being sent to landfill. These items could be used to benefit vital cancer research, he added.
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